Most agencies optimize for keyword volume. We optimize for purchase intent. Built for D2C, Shopify, and Amazon brands that measure SEO in dollars, not rankings.
More traffic doesn't automatically mean more revenue. Most SEO programs fail not because of effort — but because the wrong work is getting done first.
Page 1 for keywords with no purchase intent is page 1 for nothing. The traffic comes. The wallets don't. Most agencies confuse "volume" with "value" — and bill you for the difference.
A 4-second LCP. Render-blocking JavaScript. A robots.txt that quietly excludes your most important pages. The fixes are obvious to anyone who's looked at your site. Most agencies haven't looked.
Thin content. Orphaned URLs. Internal links pointing to nowhere strategic. A backlink profile built on directory submissions from 2017. We rebuild the architecture before we touch a single keyword.
Four work streams that ship in parallel. Quick wins land in week two. Compound wins show up between months three and six.
Real timelines. No "months 4–6" vague promises. By day 8 we're shipping work, not scheduling discovery calls.
Full technical audit. Crawl, render, Core Web Vitals, schema. Backlink profile review. Content gap analysis against your top 3 competitors. By the end of week one, you have a written action plan with priorities, owners, and timelines. If we're missing anything, we tell you what to send so we can start work day 8.
Quick wins ship in week two. On-page fixes go live, schema gets deployed, the most painful technical issues get resolved. Content strategy locked. Buyer-intent keyword targets agreed. First content commissioned. Bi-weekly call so you see what's shipping and why.
Bi-weekly strategy calls continue. Content shipping. Backlinks acquired. Internal linking restructured. Cannibalization cleaned up. By month three you should see the first real ranking movement on competitive terms, and traffic mix shifting from informational to transactional.
Bi-weekly cadence becomes monthly check-ins. Rankings compound. New keyword targets opened up. Authority builds. Revenue follows rankings — not the other way around. Most clients renew here. The longest one has been with us four years and counting.
A North American D2C luggage brand came to us in late 2024 with no SEO program at all — no on-page work, no technical optimization, no blog. Nowhere on Google for any commercial keyword that mattered. Fourteen months later: page 1, +700% organic traffic, and revenue more than tripled.
We don't pretend to use every tool in existence. These are the ones our team has years of operator experience in — and the ones we'll use on your account.
Most agency pages only say who they're for. The "who they're not for" column is what makes the rest of this page credible.
If you're missing one we should be answering, tell us in the audit call.
First quick wins — technical fixes, on-page optimization — show within 4–6 weeks. Real ranking movement on competitive commercial terms: 3–4 months. Sustained revenue impact: month 6 onward, compounding from there.
Anyone promising faster either lies or risks your domain. SEO is a compounding game, not a switch you flip.
Yes. Earned, not bought. Digital PR, content-led outreach, strategic guest contributions on publications your customers actually read.
We don't touch PBNs, link farms, or anything that puts your domain at risk. If a cheap shortcut exists, we've watched it backfire on someone else's site already.
Different page, different scope. Classic SEO and AEO/GEO have natural overlap — entity work, schema, content quality — but they're separate engagements with separate deliverables and different success metrics.
Most clients run both. See the AEO/GEO page for the full scope of that engagement.
Yes — including cannabis equipment, supplements, vape, and other categories most agencies politely refuse. We've ranked brands in these spaces before.
Because ad policies don't apply to SEO, the playing field is more even than people assume. The harder part is finding agencies that know the content rules and the link-building constraints. That's us.
We don't send written reports. 90% of clients can't read SEO reports anyway — and we'd rather spend that time fixing things than formatting PDFs.
Bi-weekly strategy calls for the first two months, then monthly. Live dashboard available 24/7. If you want a 40-page document filed under "Quarterly Review," we're not your team.
No. Monthly retainer. No lock-in. Our longest client has been with us 4+ years — because the work is good, not because they signed something.
If we're delivering, you stay. If we're not, you leave. Simple.
Sometimes they will. Algorithm updates happen. The difference is what we do about it: identify what changed, communicate it on a call (not in an email titled "Quarterly Review"), and ship fixes within the week.
Recovery is the test of an SEO partner — not avoidance.
A free 30-minute SEO audit. We crawl your site, look at your top three competitors, and identify the highest-leverage thing to fix first. No pitch deck. No "discovery call" that's secretly a pitch deck.
Get cited in ChatGPT, Perplexity, and AI Overviews — not just ranked on Google.
Explore → 03Google Ads & Meta Ads optimized for revenue, not vanity columns.
Explore → 04Storefronts, listings, and PPC for the world's least forgiving marketplace.
Explore → 05Pinterest & Reddit — companion layer for AEO clients.
Explore →